We are living in an age of information explosion where technology has changed the way of handling information. Media has become leading growing industry of Pakistan. It has become a force that supports the process of change required for the development of our country. Media’s role in promoting democracy and good governance cannot be denied. A large number of Media organizations have been rapidly set up in Pakistan during the past few years. The development and rapid growth of media industry have made a great scope for fresh graduates in this discipline of Mass Communication. Keeping in view, the growth of media industry and increasing demand for skilled media persons in Pakistan and particularly in the region of Southern Punjab, The Women University Multan has planned to offer BS 4 Year Program so that our young graduates could start their career with confidence and they would be able to compete in the market in responsible manner in order to contribute to national development.
The Mass Communication Undergraduate Program has been designed to prepare students for media related fields. With the help of curricular and extra-curricular activities, this program will help the students build a broad understanding of the role of our discipline in society. To produce high quality graduates equipped with necessary skills, critical thinking and mass communication professionals.
Our mission is “to pursue professional excellence”. Our Programs strive to cultivate strong professional, theoretical and ethical skills that make students to be
Responsible media professionals, citizens and scholars. The main aim is to stimulate intellectual curiosity, rational thinking, thoughtful expression and skills necessary for success in all mass communication fields.
To accomplish this goal, we have combined practical experience with theoretical course work. Moreover, extracurricular and internship activities are also designed to help students understand and appreciate the crucial role of Mass Communication in our society.
After completing their studies in the department of Political Science, the students will be able to: